Gabriella_ch.8_Q

As I was reading about music videos in chapter 8, MTV came to my mind immediately. The book says that music television networks are specialized on reaching specific demographic audiences. Most maintain a mix of music, and others feature only one music type. Later on, it actually talked about MTV expressing that once this channel was a thorn in the side of the major media outlets, but now, it is facing a great deal of competition. Is it because instead of remaining a literally ''music television'' channel it switched to a constant drama reality show provider? How many of us wish it we could have the original MTV concept back on the cable dial?